Create a logical UTM structure and clickable UTM parameters with zero error tolerance! Accurate tracking that is always consistent and lightning fast.
Google Analytics compatible
By default, we support the Google Analytics parameters of source, medium, name, term and content. So everything comes easy if Google Analytics is your tracking software of choice.
Piwik & Adobe Analytics integration
Do you use something other than Google Analytics, like Pikwik or Adobe Analytics? No problem! We can support those parameters too.
By clicking buttons instead of typing words out, you can tag your UTMs in a fraction of the time.
One click copy
After you input your data, you can create the final url in a single click!
Save all your created URLs
All URLs are saved with date, time and author. This gives you full insight about all your created UTMs.
Force consistent lowercase
Google Analytics and other tracking softwares differentiate between upper and lowercase writing. UTM Builder only accepts lowercase parameters, helping you to minimize your errors.
Our superfast Chrome extension means you’re always only a few clicks away from lightning fast, error free UTMs. Click here >> to download the extension.
Different permission levels
You decide the permissions of your team members. You can have team members with authority to change the entire structure of your UTM template, alongside team members who are only authorised to create links with the template.
It’s true: URLs become quite long with UTM parameters. That’s why we build a shortener! With just one click you can make your large URL into a google-friendly short link.
Group UTM Parameters
Create subprofiles for your CRM-, Social Media or PR-team. That way, each team’s most-used parameters can be grouped together and easily accessible.
Create rules & manage triggers
You can build logical rules into your template’s behaviour. Ideal for optimising complex templates!